Google AdSense Rewards Content with Advertising Revenue
If you've been looking for an easy way to
increase your website's revenue, Google AdSense may be your
answer.
Google AdSense is a phenomenal new advertising
revenue program that is taking the Internet by storm. It was
specifically designed to enable content rich sites to increase
their advertising revenue simply by displaying Google AdWords
ads.
Google AdSense makes selling advertising space
easy, as they handle everything for you. With access to a
database of 100,000 advertisers, you'll never have to worry
about finding advertisers for your website again.
The
concept is simple. If you have a quality site that provides
content, such as articles, you may qualify to display Google
AdWords text ads on your web pages. If your site is approved,
you will receive a portion of the pay-per- click
payment.
The great thing about Google's sophisticated
advertising system is that the ads that display on your web
pages are relevant to your content. They scan each page to
determine what your page is about and display the ads
accordingly. This will increase your click-through rate
considerably, as relevant text ads combined with quality
content are highly effective.
Although the AdSense
program is free to apply, your site will be reviewed and must
be approved in order to begin displaying the ads.
As
there have been many sites turned down, you'll need to ensure
your site meets Google's criteria prior to applying. You can
find the guidelines at the following web address: https://www.google.com/adsense/policies
They're
basically looking for quality sites offering content. The
keywords here are "quality and content." If your site is under
construction, loaded with advertising and/or broken images and
links, don't even waste your time applying, as you won't be
accepted. However, if you have a quality site and provide your
visitors with content, you will most-likely be accepted.
The more content pages you have, the more advertising
revenue you can make. It's really that simple. If you don't
have your own content, there is a wealth of content available
on Internet completely free. Subscribe to any of the following
article announcement groups to receive new article submissions
each day:
Article Announce - All types of
articles
AABusiness - Business oriented
articles, including: Business, Ecommerce, Sales, Networking,
Business Communication, Internet Marketing, Promotion, etc.
AAInternet - Internet oriented articles,
including: Ebooks, Ezines, Search Engines, Web Design, Web
Development, Web Sites, etc.
AAHome - Home and
Family oriented articles, including: Parenting, Relationships,
Cooking, Recipes, Crafts, Gardening, Home, etc.
AAHealth - Health and Fitness oriented
articles, including both physical and emotional health.
AAGeneral - General Interest oriented
articles.
With your subscription to any of the above
groups, you'll not only receive new article submissions
delivered to your email, but you'll also have access to the
archives which contain thousands of quality
articles.
Visit the following web address for further
information: http://www.web-source.net/articlesub.htm
Once
you've located articles that are relevant to your website,
simply create a page for each. For example, if you find ten
appropriate articles, you can create ten new content pages in
which you can display Google AdWords ads. Not only will you be
adding valuable content for your visitors, but you'll also
increase your website's traffic and revenue. It's a win-win
deal no matter how you look at it.
Once your site has
been approved, you simply select the style of ads you'd like
to display and paste the code into your web pages where you'd
like the ads to display.
Although all of the ads are
text ads, there are currently four layout options to select
from:
• Standard 468 x 60 banner format
(displays up to 2 ads)
• Vertical 120 x 600
skyscraper ad (displays up to 4 ads)
•
Horizontal 728 x 90 Leaderboard (displays up to 4
ads)
• 300 x 250 Inline rectangle (displays up
to 4 ads)
Although all four ad styles can be effective,
the "skyscraper" ads placed toward the top right side of your
page or the "Leaderboard" ads placed at the top of the page
generally will provide a higher click-through rate than the
other two styles.
However, each page is different and
will produce different results. For this reason, you may want
to test your pages and display the style that produces the
highest click- through rate.
Once you begin displaying
the ads on your website, you can visit Google and log in to
your account to see how the ads are performing. You can view
the number of impressions, clicks, click-through rate and your
earnings.
If you're concerned about displaying ads
that may compete with products or services you're promoting,
Google offers an option to filter out unwanted ads. In
addition, you can display the ads along with any affiliate
programs you may be promoting, as long as the ads don't look
like Google ads.
Google AdSense is the hottest
advertising revenue program on the Internet. Isn't it about
time you got paid for your content?
Visit Google
AdSense for further information: https://www.google.com/adsense
Copyright © Shelley Lowery
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